In March, with fluctuating temperatures, the epidemic situation in Shanghai became increasingly severe and complex. In just over ten days, the daily number of confirmed and asymptomatic cases increased from a few to 500, 800, and over 1000. Therefore, Shanghai implemented gridded screening of key populations, and most residential communities implemented closed-loop management. Pudong New Area, Minhang District, and Jiading District even implemented lockdowns of all enterprises and communities. Shanghai's epidemic prevention and control reached a critical juncture. Faced with the adverse situation caused by the epidemic, all cadres and employees of Shanghai Heli bravely persevered, contributing their efforts and dedication to fight the epidemic, racing against time and the virus, and doing everything possible with the spirit of "doing it, doing it quickly, doing it very quickly". They meticulously planned to take the initiative in development, ensuring that both epidemic prevention and control and marketing services were addressed simultaneously. I. Responding swiftly and establishing a strict epidemic prevention and control system The epidemic is the order, and prevention is the responsibility. Shanghai Heli responded swiftly, establishing an emergency working group, immediately improving the epidemic prevention and control system, clarifying responsibilities, ensuring that various functions were divided in an orderly manner, and that measures were effective and efficient. The working group promptly conveyed the requirements of Shanghai and the company regarding epidemic prevention and control, studied key tasks, and meticulously planned and formulated a comprehensive nucleic acid testing organization plan. The work proceeded in an orderly manner. Company leaders fulfilled their responsibilities, going to the front lines to command and guide the epidemic prevention work of branches, establishing a daily reporting system, and conducting real-time monitoring of employee attendance and health status. Daily self-checks by branches and departments were combined with unscheduled inspections by the company. Problems found during inspections were reported, and responsible branches were urged to implement corrections and provide feedback. Internal accountability measures were implemented for deficiencies in environmental disinfection, health monitoring, nucleic acid testing, and epidemic prevention materials. II. Adapting to change and ensuring steady progress in sales performance While focusing on epidemic prevention and control, the company worked at full capacity, took the initiative, and adopted multiple measures, centering on customers and leveraging team synergy and network advantages to overcome the impact of the epidemic. Sales and maintenance personnel became frontline workers, remaining at the forefront. Sales personnel maintained customer relationships and expanded sales channels through phone calls and WeChat communication. Field maintenance personnel, while adhering to local epidemic prevention policies, carried nucleic acid test reports when providing on-site services. In areas with restricted logistics, intercepted goods were transported via alternative routes, increasing costs but ensuring timely delivery of forklifts and parts to customers, improving customer satisfaction. The company actively used WeChat and Tencent Meeting platforms to conduct online business training, improving business capabilities and enhancing the sales skills of business personnel and the professional skills of service personnel. Employees under quarantine worked from home, maintaining efficient communication with customers and colleagues through phone calls, WeChat, and Tencent Meeting, ensuring the smooth progress of the company's various businesses. The company issued a call for cost reduction and efficiency improvement, encouraging everyone to start from small things, saving electricity, paper, and water, and establishing a strong awareness of cost reduction and efficiency improvement. Office expenses were strictly controlled, ensuring that resources were used efficiently and avoiding redundant configurations. Vehicle management was strengthened to reduce operating costs and maximize vehicle utilization. In areas without an epidemic, work was intensified; in areas with an epidemic, conditions were created to continue working. Many Shanghai Heli leaders, to prevent their residential communities from being locked down and affecting work, stayed at the company or in hotels, setting an example and remaining at the forefront, working alongside employees to overcome difficulties. Faced with the epidemic, Shanghai Heli employees did not retreat; they chose to persevere. Faced with difficulties, they did not compromise; they chose to move forward against the headwind, taking the initiative to create more possibilities and opportunities. III. Caring for employees during the epidemic Company leaders attached great importance to and actively implemented epidemic prevention and control as the most important political task, adopting various measures to care for employees, uniting and leading everyone to build a solid bulwark against the epidemic, ensuring the stability of epidemic prevention and control and safe operations. Employee epidemic prevention services were implemented. Daily reports from branches were used to understand the health status of each employee, urging employees to take personal protective measures, and requiring branches to prepare sufficient epidemic prevention materials, delivering the organization's care to employees. Disinfection of canteens, offices, and parts repair areas was emphasized, with temperature measurements taken at least twice daily, striving for full coverage of protective measures, and caring for and protecting all employees. Corporate care was actively conveyed. The epidemic is merciless, but there is love at Heli. Supervision of the quality and food hygiene of the canteen was strengthened, ensuring employees ate with peace of mind. Meals were delivered daily to employees in self-isolation, showing caring actions. While promoting knowledge of health protection, advanced examples were highlighted to create an atmosphere of working together to fight the epidemic, helping to implement epidemic prevention requirements. Company leaders and party members visited the front lines to express their gratitude and care for employees, and to inspect and guide epidemic prevention work, further enhancing employees' sense of belonging, collectivism, and responsibility, providing Shanghai Heli with strong momentum for harmonious and stable development. Every Shanghai Heli employee who persevered at their post was a hero, supporting each other through hardship, grateful for those who went against the flow, united as one. They worked together with the courage and spirit of "drawing the sword", overcoming difficulties. It is believed that the cold winter of the epidemic will eventually pass, and Shanghai Heli will surely usher in a glorious future after the storm.

On November 17, Wang Dong, chief engineer of Shanghai Aerospace 811 Institute, and his colleagues visited Suzhou Heli Forklift Co., Ltd. for an exchange. Wang Dong's group toured Suzhou Heli's product showroom, maintenance center, and parts center. They were received by Xin Xuesuo, vice chairman of Shanghai Heli, and Zhao Yongjiu, general manager.

Heli Forklift Quality万里行

At the beginning of the new year, everything takes on a new look. In order to summarize the work, analyze the situation, clarify the goals, and deploy the key tasks for 2021, Shanghai Heli held a 2021 management work meeting and a 2020 performance review meeting for middle and high-level managers in Suzhou on January 29, 2021. More than 40 leaders of Shanghai Heli, regional managers, and functional department managers attended the meeting, which was presided over by Mr. Xin Xuesuo, Vice Chairman of Shanghai Heli.

Celebrating the arrival of winter and the new year, on December 19th, the new office of Shanghai Heli Forklift Co., Ltd. Hongqiao Branch officially opened. More than 70 people attended the opening ceremony, including Shanghai Heli's Vice Chairman Xin Xuesuo, General Manager Zhao Yongjiu, regional managers and assistants, witnessing this important moment. The opening of the new Hongqiao branch office marks another significant step for Shanghai Heli, signifying a new journey and an important measure to cultivate new momentum and vitality. It also represents a firm step forward in establishing a strong local presence and deepening regional development.

To fully implement the marketing party committee and marketing headquarters' call to "work another 100 days and attack 120,000", on November 9, 2019, Shanghai Heli held a fourth-quarter parts repair work meeting. More than 130 people attended the meeting, including Shanghai Heli company leaders, managers from various branches, parts repair supervisors, warehouse managers, and office staff. Shanghai Heli Vice Chairman Xin Xuesuo presided over the meeting. Vice General Manager Wang Shucheng first analyzed and compared the completion rates of parts repair for Shanghai Heli from January to October 2019, including branch completion rates, repair team completion rates, per capita invoice amount of repair teams, and net profit. He analyzed and explained the existing problems, conveyed the company's incentive policies for November, and arranged key tasks for parts repair business in November and December. He called on all repair supervisors to seize the remaining time in 2019, showing determination and courage, taking the lead, seizing opportunities, and fulfilling their mission. Success will be judged by results, aiming to complete the fourth quarter and annual targets. General Manager Zhao Yongjiu emphasized the management of parts repair business and the control of accounts receivable and fund risks from January to October. Parts department supervisors Cao Yongchun and Chen Li respectively explained matters related to leasing business and the use of the three-guarantees after-sales service treasure. At the meeting, the repair supervisors in the bottom 10 in terms of completion rate and per capita invoice amount from January to October were deeply touched. After actively exchanging ideas, they expressed that they would summarize their experience, make up for their shortcomings, and strive to surpass others in the fourth quarter. Repair supervisor Wu Dongsheng won first place in the forklift group at the 4th National Engineering Machinery Repair Workers' Vocational Skills Competition, winning honor for Heli and achieving a breakthrough for Shanghai Heli in international skills competitions. For this, the company gave Wu Dongsheng a special award and held a grand commendation ceremony for him, thanking him for adding luster to Heli and writing a glorious page in the development history of Shanghai Heli! Finally, Vice Chairman Xin Xuesuo emphasized that improving the management of parts repair business and the control of accounts receivable and fund risks is of great significance to accelerating the recovery of payments, preventing financial risks, and improving operating efficiency. In 2019, the Sino-US trade friction led to a downward trend in the market. Improving the level of parts repair and after-sales service is a good way for enterprises to get rid of the trade war; only by promoting sales with high-quality after-sales service can we ensure that the market share remains number one. He hoped that all employees will work together, keep pace with the times, overcome difficulties, and forge ahead, turning pressure into motivation to ensure that all tasks in 2019 are successfully completed, and strive to exceed 180 million yuan in parts repair sales!

August, a vibrant and colorful month. On August 24th, Shanghai Heli Forklift Co., Ltd. Taicang Branch officially opened. More than 40 people attended the opening ceremony, including Mr. Xin Xuesuo, Vice Chairman of Shanghai Heli; Mr. Zhao Yongjiu, General Manager; Mr. Wang Shucheng, Deputy General Manager; the Taicang Branch Manager; and regional managers. They jointly witnessed another significant strategic move by Shanghai Heli, marking the start of a new journey. The opening ceremony was filled with celebratory cannon fire, fluttering ribbons, laughter, and enthusiastic congratulations, signifying a bright beginning for the Taicang branch. Mr. Xin Xuesuo delivered the opening speech, formally announcing the official opening of the Taicang branch. Mr. Xin Xuesuo pointed out that Taicang, as the county-level city closest to Shanghai and the only city in China bordering both the Yangtze River and Shanghai, holds immense business opportunities and market potential. Establishing a new branch in Taicang is another crucial step in Shanghai Heli's sales network layout. It will effectively promote the Heli brand and service upgrades. This is also the last branch Shanghai Heli will establish in the Suzhou area at the county-level. In the future, the Taicang branch will closely follow the pulse of the times, deeply explore market demands, leverage its proximity to Shanghai, seize opportunities presented by the integrated development of the Yangtze River Delta, further improve the after-sales service team in Taicang, provide customers with more high-quality and refined services, and promote the higher-quality development of Shanghai Heli. To have a broader view, one must ascend to a higher level. The establishment of the Shanghai Heli Taicang branch signifies another step up in Shanghai Heli's service capabilities. We firmly believe that under the leadership of the group company, the holding company, and the marketing headquarters, the Taicang branch will surely forge ahead, strive for innovation, make outstanding contributions to ensuring that the Heli brand maintains its leading market share, and contribute actively to achieving the goal of "Top Five Globally, Heli for a Century!" Shanghai Heli Forklift Co., Ltd. Taicang Branch Building; Mr. Xin Xuesuo, Vice Chairman of Shanghai Heli Forklift Co., Ltd., delivering a speech; Shanghai Heli Taicang Branch Reception Hall; Shanghai Heli Taicang Branch Customer Reception Room; Shanghai Taicang Branch Office Area

One team, one heart, one goal! On March 9th, Shanghai Heli held a mobilization meeting for the "100-Day Rush, Pioneers at the Forefront" marketing spring campaign. Over 80 people attended the meeting, including Shanghai company leaders, regional managers, and sales managers. The meeting was presided over by Xin Xuesuo, Vice Chairman of Shanghai Heli. Xin Xuesuo first read the Spring Campaign initiative, conveyed the spirit of the Spring Campaign, and delivered a mobilization speech. He urged all sales personnel of Shanghai Heli to take action, recognize the situation, seize opportunities, work hard, go all out, stick to their goals, fight for every order, and strive for victory in every competition, to achieve a complete victory in the Spring Campaign.

Shanghai Heli Forklift Co., Ltd. delivered 58 lithium battery forklifts to the customer